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The Hidden Cost of an Underoptimized LinkedIn Profile

You're an industry expert with years of experience, proven results, and deep expertise.

But your LinkedIn profile makes you look like everyone else in your field.

  • Your headline is just a job title instead of a value proposition
  • Your About section reads like a resume, not a client attraction tool
  • Prospects can't quickly understand what problems you solve
  • You're invisible to the decision-makers who need your expertise
  • Competitors with inferior experience are attracting YOUR ideal clients

The result? Your expertise remains the industry's best-kept secret while less qualified professionals capture the opportunities you want.

What If Your LinkedIn Profile Worked 24/7 to Establish Your Authority?

Imagine prospects reaching out to YOU, already convinced of your expertise and ready to discuss how you can help them.

That's the power of strategic LinkedIn positioning.

LinkedIn Strategy Session: Your 60-Minute Profile Transformation

Designed to position your profile for authority, clarity, and client attraction.
This is not a templated workshop. It’s a live strategy session focused solely on you—your goals, your voice, your audience.
 

Compelling Headline Creation

Craft a headline that positions you as THE authority in your field using our proven formula: Problem You Solve + Who You Help + Your Unique Approach.

Authority-Building Summary

Develop a powerful About section that showcases your expertise and builds trust before prospects ever speak with you.

Profile Optimization

Profile optimization techniques that improve searchability and algorithm performance, plus guidance on skills, recommendations, and featured content.

Strategic Profile Audit

Comprehensive review of your current LinkedIn presence with specific recommendations for improvement tailored to your industry and goals.

Implementation Roadmap

Leave with 3 immediate action steps you can implement today for maximum impact, plus word-for-word messaging.

Custom Strategy

Unlike generic LinkedIn courses, every recommendation is tailored specifically to your expertise, industry, and target audience.

“WOW! Your message had a lasting impact. You reframed LinkedIn as a leadership tool and gave us both mindset shifts and practical actions. The feedback has been overwhelmingly positive.”

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Jon H.

“You demystified thought leadership. I left feeling confident, clear, and excited about what to do next.”

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Hannah W.
DachaFamily-55

ABOUT

Karen Seymour

CEO of KJS Digital Marketing and LinkedIn authority strategist who has helped hundreds of industry leaders transform their digital presence from invisible to influential.

With a Master's from Duke University and her own successful career transition from environmental consulting to digital marketing, Karen understands the challenges of repositioning expertise for new audiences.

Her approach: Strategic positioning based on current LinkedIn algorithm insights, combined with authentic personal branding that respects your limited time and focuses on quality over quantity.

Who is this for?

✅ You’re a founder, consultant, executive, or expert in your field
✅ You’ve got the track record,  but your digital presence isn’t telling the full story
✅ You want a clear, compelling profile that attracts aligned opportunities
✅ You’re ready to invest in building your authority—strategically and authentically

Still Have Questions?

 

Ready to Show Up Like the Authority You Are?

Book your LinkedIn Strategy Session now.

Let’s make your profile your most powerful asset.